Our Vision
Our vision is to increase charitable giving by motivating companies to give more. We help companies realize the bottom-line benefits of giving by:
- Strategizing Charity. Companies spend valuable time and money figuring out where and how to give charity. By helping companies give more efficiently and create charitable programs that better meet their needs, we enable them to allocate more resources to the cause, and less to managing it.
→ (more on charity identification and management) - Quantifying Impact. Companies should be able to make informed decisions as to where their money goes - whether it is spent on operating equipment or a good cause. By helping companies relate to charity in terms of quantified social impact, they are able choose more appropriate donation options.
- Communicating Results. Companies want to show their customers that they care, but marketing campaigns are expensive and time-consuming. By helping companies more effectively communicate the impact of their contributions to their clients, we help them increase their customer loyalty and brand recognition. In doing so, we give companies a reason to give more.
→ (more on communicating results)
By helping companies realize the value of smart giving, everyone wins - companies give better, non-profits gain more funding, and customers become more informed.